Blogs are a great way to do three things.   1. To add value to your customer by giving more information Giving your customers more information than is on the website or up to date offers is simple and straightforward without having to go to the expense of...

What is the purpose of Social Media? Social media allows you to interact with your customers and potential customers but also, probably more importantly, the other way round. Your customers can “speak” to you quickly and easily. “Is this not scary, what if they are rude to...

Does your business really need to use Social Media? Do colleagues keep telling you that you really need to get on Twitter or maybe an Instagram account? Maybe they have a point but you really don’t feel comfortable with it. It’s not for everyone but you may...